НАША, АЛКОГОЛЬ, ШЫЛЫМ ПАЙДАЛАНУ СЕКІЛДІ ДЕНСАУЛЫҚҚА ЗИЯН ӘРЕКЕТТЕРДІҢ ҚАЗАҚ МЕДИАСЫНДАҒЫ ПРОПАГАНДАСЫ: ҚАЗАҚТІЛДІ ИНТЕРНЕТТЕГІ ЕҢ КӨП ҚАРАЛҒАН ВЕБ СЕРИАЛДАРДЫҢ МЫСАЛЫНДА

Abstract

This article is devoted to the phenomenon of web series, which have
gained particular popularity in the 21st century due to the global spread of the Internet
and the emergence of various gadgets. The study defines the term "web series" and
identifies factors that increase its popularity. At the same time, the audience's demand
for domestic web products is analyzed, the content and cognitive aspects are analyzed.
Since web products are not subject to creative requirements and restrictions, authors
allow unethical things in order to freely and openly express their thoughts. The author
pays special attention to the problem of propaganda of inappropriate words and actions
dangerous to the life of the audience, and studies them from a scientific point of view.
In the study, the web series is considered as a product of mass culture, distributed
only on the Internet site and for a specific audience, and the concept of web culture
is differentiated on the example of works published in recent years. To determine the
quality and rating of domestic web series, which are widely recognized among young